Why an other show ?
In Europe there are just a few opportunities to buy and sell designs at a platform where designers and clients meet. Most important is Heimtextil in January. After that there a few shows, but each show only has just a few design studios participating and often they are held at cities that are logistically hard to reach. With Evolution we try to fill the gap between Heimtextil and Mood-Indigo in Brussels. To reach Evolution could not be easier. And just think; previously it was a hell of a job to develop a product from designs bought in September, and then present the product at Heimtextil. Now you can buy your designs in June and there is plenty of time until Heimtextil next year.
Balance in studios.
As the organizer, we will see to it that we have a nice balance in the kind of studios that participate at our show. Besides the fact that we aim for an international audience, we also want to keep a nice balance in the kind of designs that are offered. Textile, Stationery, Wallpaper, Bedding, and Fashion, all directions will be equally present at the show.
New and established.
Besides the balance in directions, we also will keep a close eye to ensure there is plenty of “new blood” among the studios. For new studios we want to create an affordable alternative for the established expensive shows most of us know. Customers want to be triggered. It is good to know what to expect, nevertheless; surprises may make your day complete.